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You did not read the title wrong, and it is not April 1st.  Today’s Groupon deal is $1000 for the team to name your kid. Sure, they joke about the name Clembough in the cutesy “fine print” area:

Limit one per parent, unless you have twins, triplets or quadruplets, in which case you can buy one per child. Groupon, the official World’s Foremost Authority in Baby Naming™ , will name your child or children “Clembough”. No substitutes or modifications. Spelling non-negotiable. Any attempt to name your child “Clembough” independent of this exclusive Groupon will be recognized by the world as a cheap imitation. If you fail to contact Groupon on or before the expiration date to have your progeny anointed Clembough, we will reject you and refund every penny of the purchase price.

…but who knows what they’ll come up with? Of course, this could be a silly marketing ploy to get people talking about Groupon again, since their IPO was a flop last year, but SIX people have already purchased the deal. In a generation of techie nerds and ironic hipsters chomping at the bit for the “next best thing,” maybe Groupon is on to something. Or maybe this will be the result:

Baby Clembough... not so happy.